Key findings: TL;DR
The 6 key takeaways you need to know—clear, concise, and cut to the chase.
E-commerce 
Delivery Compass 2025
We asked 8,000 consumers across 8 European markets, from the Netherlands to Italy, Germany to Spain. Half men, half women, all ages.
No fluff, just real insights to help you stay ahead of delivery trends.
We didn’t just scratch the surface, we went deep. From shopping behavior to delivery preferences and expectations, we uncovered what really matters to today’s shoppers.
Want to go deeper? Dive into our blog series below.
No jargon. No filler. Just straight-up facts.
Shopping habits
and behaviors
Understand shopper behavior to improve targeting, personalize experiences, and scale your business.
Closing the delivery promise gap
Where expectations clash with reality: what shoppers want vs what they actually get. Explore the biggest gaps, and how to close them.
Flexibility
Delivery Costs
Delivery Frustrations
The growing demand for flexibility
Choice drives satisfaction. Let customers pick how and when they receive their parcels to win their loyalty.
Why costs are a dealbreaker
Shipping costs can make or break a sale. Offer low-cost or free delivery, or add real value with speed, sustainability, or flexibility.
How delivery frustrations impact repeat purchases
Delivery issues lose customers. Transparency and proactive fixes build trust and boost repeat purchases.
Related blogs
2024 Out-of-Home Delivery Survey: Customers want convenient delivery options
For retailers, outpacing the competition has never been more demanding. As McKinsey & Company noted,…
Turn insights into action
With Connected Shipping
Parcel delivery is a make or break moment for your customers. As a pioneer in Connected Shipping, Sendcloud connects the pieces in your shipping process to make impactful deliveries.
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