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Serena Guerra

Serena, an e-commerce and logistics enthusiast, dedicates her expertise to unraveling the ever-evolving trends in the industry. As a content specialist, she's passionate about sharing valuable tips and best practices to empower online retailers in developing winning strategies and achieving growth.

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Trends

Building High-Value Customer Relationships With Post-Purchase Emails

Engaging and reactivating your existing customers is one of the most lucrative strategies for growing your e-commerce business and boosting your profit margin. That’s why so many e-commerce retailers are…

August 28, 2023

how to ask for reviews
Trends

How to Ask Customers for Reviews: A Quick Guide for E-commerce Retailers

As an e-commerce retailer, you’re constantly looking for ways to build trust, enhance your brand and increase conversion. One of the best ways to achieve these goals is to prominently...

August 20, 2023

Ecommerce logistics

The best 10 strategies to optimize order tracking

Are you struggling to find the most effective way to optimize your order tracking process? If so, you're not alone. With customers becoming increasingly interested in tracking their orders throughout...

May 8, 2023

Shipping Industry Insights

Navigate the e-commerce landscape with ease. In our annual consumer research, we explore valuable insights and data from 9,000 consumers in Europe and the US.

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