Event schedule

10:00-10:30

Arrival & Registration

10:30 - 11:00

Main stage

Navigating the future of shipping with Sendcloud

10:30 - 11:00

Kick off the day with an introduction to Sendcloud Connect 2025 by Co-Founder & CEO Rob van den Heuvel. Discover what’s in store and get ready for a day full of insights and innovation.

Rob van den Heuvel

Co-Founder & CEO of Sendcloud

11:00 - 11:30

Main stage

The success story of Clay and Glow

11:00 - 11:30

More information to be announced soon

Julia Veer

Founder at Clay and Glow

11:45 - 12:30

Main Stage

How YourSurprise scaled to 3M+ orders in 28 countries

11:45 - 12:30

YourSurprise ships 3M+ personalized gifts annually across 28 countries. Founder, Wouter de Vries, shares his key insights on their impressive growth journey.

Wouter de Vries

Co-Founder & CEO YourSurprise

track 1

Location: Mercury

Payments trends due to different consumer expectations

11:45 - 12:30

Consumer behavior is evolving, and so are payment preferences. In this session, we’ll explore the latest trends shaping the payments landscape—from flexible payment options to frictionless checkout experiences—and how businesses can adapt to meet growing customer demands.

Hans Langenhuizen

CEO In3

Track 2

Location: Pluto

No More Guesswork: Align Stock, Supply and Strategy for Inventory Forecasting Bliss

11:45 - 12:30

Unlock the power of e-commerce forecasting to optimize stock, streamline supply chains, and align strategy with customer demand. Maximize profits, reduce waste, and stay ahead with data-driven insights. Discover how predictive analytics transforms decision-making. Plus, join us for the chance to win great prizes from our trusted customers!

Monika Ratniece

Solutions Advisor at Inventory Planner by Sage

Track 3

Location: Jupiter

The East eats the West for breakfast in digital commerce

11:45 - 12:30

Temu, Shein, TikTok, these Chinese platform apps are taking the world by storm. They are reshaping how we shop and how retail supply chains should work. To know what these platforms will do next, we only have to look at their business in China.

John Lin

China Tech Expert | Ex-Bol.com

track 3

Location: Saturn

Beyond borders: Delivering Excellence Locally

11:45 - 12:30

In today’s fast-paced e-commerce world, brands need more than parcel delivery—they need smart, localized logistics. Modere’s partnership with CIRRO E-Commerce replaces traditional carriers with "local heroes,” enhancing customer satisfaction, streamlining IT integration, and ensuring cross-border agility. Discover how this collaboration redefines global reach with a local touch.

Thijs Boots

CSO CIRRO E-Commerce

Vicky Raman

Marketing & Operations Director at Modere Europe

track 1

Location: Venus

Boosting cash flow, loyalty & efficiency: How 16.08 optimized returns with store credit

11:45 - 12:30

Returns don’t have to be a loss—16.08 turned them into an opportunity. By offering store credit as a preferred return option, they not only improved cash flow but also increased customer retention. Learn how this approach reduced refund costs, streamlined operations, and kept revenue within the business.

Lonneke van Bezooijen

Customer Succes Manager Sendcloud

Sofie van Leeuwen

Co-owner at 16.08 Wear

Milco Leijen

Owner at Performance Hackers

Roundtable

Connected Shipping - Data & Shipping: What's stopping merchants from optimizing their shipping strategy?

11:45 - 12:30

Join an engaging 20-minute roundtable discussion with 10 peers and 2 experts at each table. Many merchants still see shipping as a cost, not a growth driver. In this discussion, we'll unpack what's driving your total cost of shipping and which elements are most impactful on the customer satisfaction.

Huib Adriaans

Head of Tracey at Sendcloud

Sander Hak

Product Lead at Sendcloud

Roundtable

Connected Shipping - Efficiency: How do you keep shipping efficient as orders increase?

11:45 - 12:30

Join an engaging 20-minute roundtable discussion with 10 peers and 2 experts at each table. Scaling means more orders, more carriers, more sales channels, and more complexity. Without the right strategy, costs skyrocket, and customers experience suffers. Discuss what's worked (and what hasn't) for other merchants and leave with new ideas for scaling shipping without chaos.

Greta Marini

Product Manager at Sendcloud

12:30 - 13:30

Lunch & Networking

13:30 - 14:15

Main stage

10,000 A/B Tests: 15 Conversion Hacks That Work!

13:30 - 14:15

Unlock the secrets behind high-performing e-commerce strategies. This session breaks down data-backed conversion hacks you can implement right away.

Jurjen Jongejan

Founder Evidoo

Track 1

Location: Saturn

How to Handle 1 Million WISMO Questions with 1 Person

13:30 - 14:15

Learn how one person can manage a million WISMO questions using agentic AI and automation. We'll explore practical strategies to simplify your customer service tasks, save time, and maintain excellent support. See how these strategies can make your contact center run more smoothly.

Menno Zevenbergen

Co-Founder Neople

Seyna Diop

Head of Product Neople

Track 2

Location: Jupiter

Build a product. Make people angry.

13:30 - 14:15

Building a company, product or brand is hard work. Building a really good and differential one is even harder. How to make something worth making, while making some people angry in the process.

Casper Bakker

Co-Founder & CEO Picqer

Track 1

Location: Venus

De kracht van retour optimalisatie bij Only For Men

13:30 - 14:15

Only Dutch session: Hoe duurzaamheid, loyaliteit en omnichannel de aandacht en retentie behoud.

Niels Bergmans

Commercial Lead Returnless

Bert Oosterom

Logistics Manager at Only For Men

Track 2

Location: Mercury

Invite only - Inside the boardroom: Ask our CEO anything

13:30 - 14:15

An exclusive, behind-the-scenes session with Sendcloud’s CEO. Bring your questions, insights, and ideas for an open discussion on the future of e-commerce logistics.

Rob van den Heuvel

Co-Founder & Sendcloud

Roundtable

Connected Shipping - Post Purchase: How to close the gap between customer expectations and the reality of behind-the-scenes?

13:30 - 14:15

Join an engaging 20-minute roundtable discussion with 10 peers and 2 experts at each table. Customers expect fast, flexible, and personalised deliveries, yet most brands still struggle with WISMO tickets, rigid delivery options, and difficult returns processes. Bring your challenges and learn how others are making shipping a key part of the customer experience.

Nick Buddingh

Partner Manager at Sendcloud

Ana Ondreicsik

Product Lead at Sendcloud

Roundtable

Connected Shipping - Resolving Issues: How to pro-actively respond to delivery issues, or better, how to prevent them.

13:30 - 14:15

Join an engaging 20-minute roundtable discussion with 10 peers and 2 experts at each table. How to proactively address delivery issues and prevent them before they escalate. Discover practical tips for international shipping to avoid parcels getting stuck at customs and how to solve carrier claims.!

Sam Hamer

Customer Success Manager at Sendcloud

Anna Rouleau

Co-founder of Lox

14:45 - 15:30

Main stage

What's next for Sendcloud in 2025

14:45 - 15:30

From checkout to AI—here's how we're reshaping shipping to exceed your customers' expectations.

Christopher Dughieri

CPTO Sendcloud

Dirk Bothof

Product Lead Sendcloud

track 1

Location: Jupiter

De weg naar 20 miljoen: maak als ondernemer de juiste keuzes en vermijdt de valkuilen

14:45 - 15:30

Only Dutch session: In deze interactieve sessie laten we je zien hoe je veelvoorkomende groeibarrières tijdig herkent en effectief aanpakt op weg naar 20 miljoen. Met lessen uit 150 podcastafleveringen, 30 jaar bureauervaring én een eigen webshop, delen we de meest voorkomende groeipijnen én hoe jij ze kunt overwinnen.

Thomas van Rooijen

Co-founder & CEO at FRMWRK

Muhammed Aydogan

Podcasthost at FRMWRK

track 1

Location: Saturn

Inside The Alpha Men's Growth Journey - An Exclusive Interview van Picqer

14:45 - 15:30

Discover how The Alpha Men scaled their webshop to a leading e-commerce brand with 130,000 annual orders. Cedric (The Alpha Men) and Jefta (Picqer) discuss strategies, lessons learned, and what it takes to build a thriving brand that keeps growing.

Jefta van der Woerd

Lead Sales Consultant at Picqer

Cedric van Dijken

Founder at The Alpha Men

Track 3

Location: Mercury

Multi-warehouse Fulfillment: faster & smarter

14:45 - 15:30

International fulfillment is complex and critical. Customers expect fast (and free!) delivery, despite rising shipping costs and customs fees. Learn how to tackle these challenges while optimizing for local customer preferences and marketplace demands. Compete like a local anywhere with multi-warehouse fulfillment. Featuring a real-world case study.

Ludo Verlinden

Global Sales Manager Salesupply

track 2

Location: Venus

Can E-commerce administration be 100% automated?

14:45 - 15:30

E-commerce is booming with opportunities, but regulations are evolving just as quickly. VAT, OSS, and EPR obligations are piling up, making it feel like an administrative jungle for many entrepreneurs. But what if we could automate it all? How advanced is the technology today, and what would a truly smart solution look like?

Ties den Dekker

Co-Founder & CEO Staxxer

track 2

Location: Pluto

Burker: Scaling to 150K+ Orders with a Lean Team

14:45 - 15:30

Discover how Burker, a watch and jewelry brand, scaled to over 150,000 orders per year in just a few years—all with a minimal team. By strategically leveraging influencer marketing, marketplaces, and paid advertising, combined with efficient operations and in-house fulfillment, they achieved impressive growth. With Sendcloud, they consolidated their tech stack and streamlined their shipping process. Learn how Burker scaled successfully while staying lean and efficient.

Lonneke van Bezooijen

Customer Success Manager at Sendcloud

Erkan Dulkadir

CEO of Burker

15:45 - 16:15

Main stage

From Passion to Business: A Success Story, Based on Courage and Perseverance.

15:45 - 16:15

Sharon Hilgers developed her passion for jewellery as a child and gave her first jewellery workshop during primary school. Since 2011, she has been the owner of the family business My Jewellery, a retailer of not only jewellery, but also clothing, accessories and gifts, sold online and in thirty-nine boutiques in four countries. A success story, based on courage and perseverance.

Sharon Hilgers

Founder & CEO My Jewellery

16:15 - 18:00

Networking & Drinks

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