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As a content marketing specialist, Johanna writes educational and compelling content for Sendcloud. With her many years of experience in the B2B SaaS e-commerce sector and as a grammar and word nerd, she refines content to help 25,000 online stores take their shipping processes to the next level.

Women unboxing her parcel wih a big smile on her face

Unboxing experience: How to turn first impressions into repeat sales

You’ve done everything right: your product’s great, the checkout went smooth, and the shipping was fast. But then it happens: the package arrives, and…it’s just a plain, dented box. Not…

April 16, 2025

phone showing a branded tracking page as a post purchase upsell example

Post-purchase upsell: How to boost repeat sales without being pushy

You’ve sealed the deal. The order is placed. But before you high-five your team and move on—pause. Because the real magic? It starts after the checkout. Welcome to the post-purchase…

April 11, 2025

Sendcloud Connect 2025 Recap | Global reach, local touch (Track 3)

Expanding internationally comes with its own set of challenges—but you don’t have to reinvent the wheel. In this track, we heard from global brands about their expansion journeys, the hurdles…

March 25, 2025

Sendcloud Connect 2025 Recap | Behind the scenes of e-commerce (Track 2)

Scaling an e-commerce business isn’t just about growth—it’s about staying ahead. In this track, experts shared insights on AI-powered tools, multi-carrier strategies, and global solutions designed to future-proof your operations….

Sendcloud Connect 2025 Recap | Beyond customer expectations (Track 1)

Consumers expect a great experience, one that is fast, flexible, reliable, and increasingly more personal. This track explored how you can turn shipping into a competitive advantage and craft a…

unhappy kermit frog experiencing post purchase dissonance with 100 euro bill and shopping bags in hands

Kaufreue: Post-Purchase Dissonance verstehen und vermeiden

Wenn du einen Onlineshop betreibst oder sogar im E-Commerce Kundenservice arbeitest, dann bist du Beschwerden, WISMO-Anfragen und unzählige Support-Tickets wahrscheinlich gewohnt. Aber hast du gewusst, dass 93 % der Kunden…

February 12, 2025

Shipping Industry Insights

Navigate the e-commerce landscape with ease. In our annual consumer research, we explore valuable insights and data from 9,000 consumers in Europe and the US.

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