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The Immersive Display success story
Immersive Display started in 2016, just as the first virtual reality headsets were reaching the global market. The brand grew out of the idea of an e-commerce site dedicated purely to VR headset accessories, and now sells thousands of them a month. The first e-commerce site in Europe specializing in VR accessories, Immersive Display aims to become the Amazon of VR headset accessories.
CHALLENGE
Keeping customer trust in a niche market
Immersive Display sells online and internationally only, in a sector that is still niche. Its buyers are loyal because of the breadth of the range and the exclusive products, and 70% of them are professionals: museums, arcades, healthcare companies.
That makes trust the real daily challenge. The store holds a 5-star satisfaction rating at 9.6/10, and the team works to stay alongside its customers from order through delivery, which puts shipping and returns on the front line.
SOLUTION
Four delivery methods and a returns portal
The PrestaShop integration took a few clicks and the brand was able to send its first parcels straight away, with label printing, adding carriers and returns management all in one place.
With Sendcloud, Immersive Display offers the four delivery methods its customers prefer: Lettre Suivie for small parcels, delivered to the letterbox in 48 hours; Colissimo home delivery with signature on its own carrier contract, for shipping worldwide; Colissimo pickup points, which lifted conversion with B2C customers and cover the whole of Europe; and Chronopost express in France, on the rate Sendcloud negotiated.
RESULTS
The returns portal is a key selling point
The online store has a 5-star customer satisfaction rating, scoring 9.6/10. With Sendcloud, Immersive Display offers its customers their favorite delivery methods and a returns portal that helps lift conversion and customer satisfaction.
The PrestaShop integration took a few clicks, and the brand was able to send its first parcels straight away: printing labels, adding carriers and managing returns all in one place.
Pickup points in one click
Adding pickup point delivery took a single click and lifted conversion with B2C customers.
Nathan Chadaigne
Sales Manager, Immersive Display
“Setting up pickup point delivery took one click. Incredible!”
The returns portal as a selling point
A transparent, efficient returns policy that helps lift conversion and satisfaction.
Nathan Chadaigne
Sales Manager, Immersive Display
“The new returns portal should let us increase conversions and boost customer satisfaction by offering a transparent and efficient returns policy.”
Live in a few clicks
Found on the PrestaShop marketplace and connected straight away.
Nathan Chadaigne
Sales Manager, Immersive Display
“Sendcloud is the simplest tool to connect to an e-commerce site. In a few clicks the PrestaShop integration was done and we could send our first parcels right away.”
Support that listens
Product feedback gets picked up and the platform keeps improving.
Nathan Chadaigne
Sales Manager, Immersive Display
“I often send a message to share my feedback with Sendcloud support. I am always pleased to see it is taken into account and that the platform is improved regularly.”
The first e-commerce site in Europe dedicated to VR accessories, Immersive Display is betting there will soon be a headset in every French home, with the ambition of becoming the Amazon of VR headset accessories.
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