Dutch scale-up SendCloud, one of the fastest growing tech companies in Europe, has raised €5 million. SendCloud’s shipping tool strengthens the market position of webshops, by optimizing their shipping- and returns process. With their investment, investors henQ, BOM and TiiN Capital acknowledge the potential of SendCloud to further improve ecommerce logistics in Europe.

SendCloud was founded in 2012, as a result of the then still time- and cost inefficient shipping process of small to medium-sized online stores. The company enables webshops to be successful within (international) ecommerce, by enhancing the customer journey with multiple shipping options during check out, faster order processing, customer notifications and automatic processing of European returns. With 55 employees and more than 10.000 users, SendCloud has grown from a local player into an international scale-up. The company is currently active in The Netherlands, Belgium, Germany, France and Austria.

Leading shipping tool for the  European ecommerce market

“Logistics accounts for 20% to 40% of the total costs for online retailers. We see that consumers are becoming more and more demanding in both receiving and returning their goods. The biggest challenge is to meet these demands in a profitable way”, according to Rob van den Heuvel, CEO of SendCloud. “Current users tell us that SendCloud enables them to ship faster and smarter. That is how SendCloud empowers online stores to strengthen their position in the increasingly international ecommerce industry.” Previous investments enabled SendCloud to improve the tool and make it suitable for bigger stores as well. By now, the company has become the market leader in the Benelux that, with its latest round of funding, is on its way to conquer Europe.

henQ, SendCloud’s new investor, sees plenty of potential. “We believe in the ambition of SendCloud to conquer the European ecommerce shipping market”, says Herman Hintzen, Founding Partner of henQ. “SendCloud serves the ever-growing group of SME webshops. Furthermore, the incumbent shipping companies in the market are not able to meet the needs of these online retailers. Against that backdrop, together with growing economies of scale, we are convinced that the ambitious team of SendCloud will continue to improve the European shipping market”. TiiN Capital and BOM, who invested in a previous investment round, are equally convinced that SendCloud is heading into the right direction to grow further into Europe.

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